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Trusted Choice (DE & PA Members only)

Trusted Choice is the national marketing brand created exclusively for Big "I" members to help consumers understand the value that an independent agent offers. This is not a market access program but a brand that is designed to highlight the strengths of independent insurance agents: Choice, Customization, and Advocacy.

Benefits of incorporating this consumer brand into your agency's marketing. is a website for consumers to find their preferred local independent agent and get quotes on certain coverages.

Overview of and how the consumer portal works

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Get noticed on

The key to being found online is your prominence in search results. An Advantage Plan for Personal Lines ($59/mo.), Commercial Lines ($89/mo.), or a PL/CL bundle ($128/mo.) places your agency profile near the top of local searches on and allows a greater opportunity to tell consumers more about you.See Referral Plans

Website Solutions

ActiveAgency is a new website platform from business partner Forge3. It offers an affordable solution customized for agencies like yours.

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My Training

Hear what IA&B training has meant for the careers of agents like you.

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