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Branding Center

It’s time we brand together . . . and increase the presence of independent insurance agents.

Last year, IA&B ran millions of ads promoting Trusted Choice independent agents on targeted websites viewed in Pennsylvania and Delaware. This year, members can continue to leverage this national brand to enhance their local branding initiatives. There's even free money available to help agencies get started.

Below are links to specific tools to help you brand – using your own agency brand in conjunction with Trusted Choice. Each of these areas is explained through an orientation slideshow. Explore each area, and you'll be on your way to being a brand champion that consumers will find, recognize and want to do business with.

Start by watching a short presentation—Branding Basics.

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Branding Basics

Branding Basics

Branding basics and how to leverage Trusted Choice
Brand Style Guide

Brand Style Guide

How to use the Trusted Choice logo (and receive $)
Web Presence

Web Presence

Prepare to be found by online insurance shoppers.
 
Consumer Education

Consumer Education

Designed, topical pieces ready for your brand
Social Media

Social Media

Tips and content to be relevant in social networks.
Ad Toolkit

Ad Toolkit

Customize the Trusted Choice Freedom Campaign
 
Make-A-Wish

Make-A-Wish

Brand while giving back with community involvement
 

 

Partner of the Month
The Main Street America Group

 

For me, IA&B is a resource on more than coverage, but also on how we operate.
David King
David King

President/CEO

Horst Insurance

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